What do you get when working with us?
What does our Paid Advertising services include?
Management of Google Ads advertising
As Adworld's Google Ads experts, we combine both our expertise and creative flair, which is one of the best ways to increase your online visibility and achieve increased cost-per-acquisition (CPA) and lower cost-per-click (CPC) sales.
Management of Google Shopping campaigns
We ensure the best possible results of your Google Shopping campaign even in the most competitive field, because with our knowledge and experience we know exactly what we need to do to successfully increase conversions.
Managing YouTube advertising
YouTube is the second largest search engine in the world. We help you get discovered by users with attractive video ads. We create and optimize your YouTube campaigns, which not only increase the visibility of your brand, but also help increase visits to your website and lead to higher conversions.
Management of Pmax campaigns
Pmax or Performance Max is a type of paid campaign that primarily focuses on increasing profits and not so much on clicks or conversions. Adworld's experts are adept at using advanced strategies and tools to manage your Pmax campaigns and ensure that every euro invested contributes to results.
How we work
Your website, your goals!
Google Paid Avertising Roadmap
A successful PPC campaign is not a one-size-fits-all solution. It requires a strategic roadmap tailored to your business’s unique needs and goals. Here’s how we approach creating your Google Paid Advertising Roadmap:
- Initial analysis
First, we analyse your all data to better understand your current ad performance, your business, market, customers, products and services, and the risks and opportunities you may be missing out on.
- Defining strategy and KPIs
We recommend the best channels and key tactics to use for your paid advertising, outline the benefits of A/B testing and predict what progress you can expect in 3-4 months. We align these strategies with your business goals to ensure that our paid advertising work contributes to the overall growth of your business.
- Creating new campaigns
We create new campaigns that are designed to solve your specific challenges. These campaigns are based on a tailored strategic plan designed to reach your target market segments as efficiently as possible.
- Performance review and optimisation
We prepare a comprehensive review of the performance of each campaign after it has been running for three months. We assess how well we have achieved our objectives and propose new initiatives to build on our success in the next quarter. This way of working ensures that we are always improving your Google Ads campaigns and adapting them to changes in the market.
- Continuous upgrading and improvement
As your campaigns reach their goals, we strive to identify new opportunities to further improve their performance and reach. We can build a bespoke advertising model for you, test new ad formats or even improve and redesign new landing pages for your website. As Google and other advertising platforms are constantly evolving, we regularly monitor new developments to help you stay up-to-date.
- Transparency and accountability
We are committed to full transparency of our work, and we feel 100% accountable for it. We create a bespoke dashboard to track campaign objectives and key insights in real time, allowing you to monitor the performance of our work and hold us accountable.
Ready to take your business to the next level with Google PPC advertising? Contact us to find out how our paid advertising services can help you achieve your business goals. Adworld’s experts are ready! We’ll help you design advertising strategies that deliver the results you want.